How It Works Ubex
Ubex project is a global, decentralized exchange of programmatic advertising based on neural networks and smart contracts. The mission of Ubex is to create a global advertising ecosystem with a high level of mutual trust and maximum efficiency.
Advertisers can automatically purchase ad slots using the Ubex system. Payment is made upon fulfillment of targeted actions by users. Procurement of advertising takes place in real time using programmatic technology on the basis of neural networks with the application of smart contracts. We will now study the principle of operation of the platform Ubex more details.
What is Ubex?
At the heart of Ubex’s advertising purchasing algorithms, lie neural networks that process information about each visitor to the member networks’ websites. The neural networks evaluate the interests of users, calculate the likelihood of targeted actions for all advertiser offers, and choose the most suitable advertisement. The platform is mainly intended for effective interaction between advertisers and site owners who provide advertising blocks on their resources, selecting the most optimal information for visitors. Thanks to this, member network website visitors see only those ads that are maximally confined to their interests, and which would convince them to fulfill the target action with maximum probability.
Thus, Ubex maximizes the targeting of advertising and the economic efficiency for advertisers. Ubex aims to solve the problem of low confidence in the purchase of digital advertising. Smart contracts allow for making the relationship of advertisers and publishers (owners of ad slots on sites) as transparent and fair as possible, as well as minimizing the risks for all parties. By applying such an approach, Ubex allows passage from the traditional pay per click scheme to the model of payment for targeted actions, the most fair and interesting model for advertise.
- The absence of intermediaries who earn their interest just like that. This point is really an important feature, because due to this in the future it will be possible to significantly reduce the cost of the advertising company.
- Intermediaries will be absent, and instead of them there will now be functional algorithms that will be able to perform certain actions and tasks qualitatively. All algorithms that will be present on the platform in the future were built on the basis of artificial intelligence.
- All information about contracts and transactions will be recorded using blockchain technology.
- The technology is inherently truly unique. That is why even the development team will not be able to make certain changes to the algorithms.
- The project in the near future is able to solve many problems faced by various marketing companies.
TOTAL TOKENS: 4,000,000,000.
AVAILABLE FOR SALE: 72%.
SOFT CAP: 4,000 ETH.
HARD CAP: 28,800 ETH.
Mission platform Ubex
- Automate the interaction of advertisers ‘offers and publishers’ websites. Using neural networks and accumulated data, to select the most relevant advertising content at any given time for a particular user, maximizing the probability of achieving the desired results.
- Significantly reduce fees by eliminating intermediaries. Eliminate all indirect relationships between advertisers and publishers, using smart contracts for all types of tracking, and thus increase the economic efficiency of cooperation.
- To create publishers for the opportunity tokenization ad units. Using all available statistics coming from participating in the publication of advertising websites and parties within the exchange, to provide a forecast of potential revenues and the possibility of obtaining them in advance with a sufficiently high reputation.
- Develop a multi-level system for assessing the reputation of platform participants. To implement the rating system of advertisers and publishers, which will be stored on the blockchain along with the full history of their operations, in order to avoid fraud and to activate the mechanism of interaction with the most reliable partners.
The development is carried out by experienced professionals. Each employee has already been engaged in such developments and is well versed in blockchain technology. Now let’s take a closer look at the command.
The UBEX project is indeed relevant and effective, and its ideas are fully justified. The team is quite experienced and has all the necessary skills. The terms of the ICO are fairly transparent and fair. Therefore, if you decide to invest in this site, then you can do it after going to the official website.
Official site: https://www.ubex.com/.
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ETH address: 0xF38c1CB78fA3d00476faafc606B98a115A1778ee.